Friday, July 24, 2009

The Dead Grey Eye: Vampires are hawt... and have been for decades

This one's going out to Marta Acosta over at Vampire Wire. The other day she wryly commented on the numerous "Vampires are hawt" articles that have been popping up all over the news media as of late. What I want to know is, when have vampires not been hot?

In 1989, Dr. Katherine Ramsland wrote an article for Psychology Today titled "Pop Culture's Occult Boom: The Sudden, Curious Allure of Vampires." If you want to read it for yourself, you can find it right here over at the website Vampire Junction. On a personal level, this article was influential to me because it was when I began to consider myself a "vampire fan" specifically. Sure, I had always liked monsters - vampires included - but this article was the first time I had begun to see vampire fiction as a subgenre unto itself. It was also the first time I had seen a mainstream publication run a serious look at the explosion of vampire pop culture. Sure, there had been waves of interest in the past, but it was the late 1980's when things began to coalesce - and Dr. Ramsland's article was a harbinger of what was to come in the 1990's.

The early 1990's saw a fallout in the horror publishing business, but vampire novels kept going as if nothing happened. It became difficult to find horror novels that were not written by the "big name" authors, but vampire books were still being published. Many were lousy, and many were just riding Anne Rice's coattails, but there were a number of interesting variations on the theme during this decade as well.

The 1990's were also a big era for vampires in film. Francis Ford Coppola's lavish Bram Stoker's Dracula arrived during 1992's holiday season, accompanied by an array of tie-in merchandise. Two years later in 1994, Neil Jordan's big-screen adaptation of Anne Rice's Interview With The Vampire arrived, prompting a new wave of articles spotlighting, once again, the "sudden" interest in the subject.

While all of this was going on in the mainstream, White Wolf's role-playing game Vampire: The Masquerade was garnering a cult fanbase. The world of The Masquerade flirted with a wider audience in 1996 when the short-lived Fox television series Kindred: The Embraced aired.

In 1997, vampires were deemed hot again when Joss Whedon's Buffy the Vampire Slayer television series debuted to critical acclaim. Buffy ran for seven seasons, and even had it's own spin-off, Angel, which focused on a vampire lead. While I consider Buffy and Angel to be more "general supernatural" series rather than "vampire" series, they kept the undead in the public eye.

The 21st century continued the interest in vampires. At the movies, Underworld won both fans and detractors, but it was successful enough to launch its own franchise. Writers like Sherrilyn Kenyon and Laurell K. Hamilton had been writing about vampires for years, but it was in the '00's that their work began to overtly influence a number of other writers in both the fantasy and romance genres. Some vampire book series became so popular that they made the leap from paperback originals to hardcover; even Charlaine Harris' "Sookie Stackhouse" novels graduated to hardcover status long before the TV series True Blood aired. Elizabeth Kostova's The Historian landed on the bestseller charts in 2005, prompting yet another round of articles about - you guessed it - the explosion of interest in vampires.

And now, in 2009, vampires are hot. Again. Sheesh. Next time someone mentions it, just nod sagely and wait two more years before the media "discovers" that there is an interest in the subject.

6 comments:

Donna (Fantasy Dreamer) said...

I personally love when the media discovers vampires, over and over again. I get to reap the rewards of maybe a new movies, show or book. I've been a vampire fan myself, it seems forever.

I'm aware of and have read or watched most that you mentioned here but I haven't heard of Elizabeth Kostova's The Historian before until you mentioned it. I need to check it out, I guess I was living under my rock at the time.

Great post! Enjoyed it.

Derek Tatum said...

I haven't heard of Elizabeth Kostova's The Historian before until you mentioned it.

It was not sold as a "vampire novel," but it kicked off a round of articles by journalists "surprised" at the sudden interest in vampires. Way back in 2005.

As for the book itself, I could not finish it. It starts out strong, then just kind of limps along.

Donna (Fantasy Dreamer) said...

Thanks for the feedback. Probably why I missed it plus back then I didn't come online much for reading material suggestions like I do now. I have plenty in my tbr pile to keep me company then.

Taliesin_ttlg said...

nice article Derek - they do come round again and again (in the popularity stakes) and no one seems to remember the last time they appeared...

I read recently an article about vampires being hot, that then went on to list all the fantastic films that the intelligentsia, after claiming the genre to be pulp rubbish and stating they don’t like vampires, will go on to applaud as a marvellous piece of film making... but they don't like vampires.

One thing that has struck me as I obsessively try and catch all things vampiric is just how pervasive of culture they are... in the next week, hopefully, I'll have a review of the vampire episode of the Phil Silvers Show!

btw... have to say that I am glad to see your blog running regularly again.

Sable said...

For Donna re: The Historian: Kostova's novel was her first, and was notable because she got a HUGE advance for it despite her novice status. She got a lot of ink in the mainstream press. A lot of us old-time fans sat up and took notice; "Wow," we thought, "this is gonna be good." But I was disappointed. The novel is well-written (which, granted, is a feat in and of itself!), but beyond that, it is nothing special. Another variation on the theme of Dracula. It is also very LONG, which doesn't usually bother me, but I kept wishing for the pace to pick up. I would say that it's a great vampire book for non-vampire book readers. In fact, a friend of mine who almost never dabbles in vampire lit adored it...and had trouble sleeping at night while she was reading it. You just never know....

Derek, loved this piece. Kathryn Ramsland remains one of the most intelligent commentators on the vampire genre, even though a few waves have come and gone since then. Like Donna, I love seeing the media rediscover vampires over and over and over. I'm not that keen on the uber-romantic type that's dominating right now, but plenty of other kinds of crumbs are being thrown our way, so I'm content. Did you intend the possible double interpretation of "hot": sexy AND popular? It seems to me that the mainstream press has expressed surprise over BOTH kinds of "hot." And of course, they will again, when this wave has died down and the next one comes in!

Donna (Fantasy Dreamer) said...

Hi Sable, I definitely do not fall into non-vampire reader category and I'm not an easy scare either. Just seeing that makes me believe this may not be a good read for me. Maybe out of curiosity, if I come across a copy of The Historian, I might pick up. I really appreciate your input. Thank you.